Cookies Policy

1Scope of this policy

This Cookies Policy (“Policy”) is established by Sereda.ai OÜ (“Sereda.ai“, “Company”, “we”, “us”, or “our”) to inform users of the Website of the processing carried out regarding their personal data through the use of cookies.

We use cookies on our website https://sereda.ai (“Website”) for the following purposes:

• to recognise your device and save the actions you have previously made;
• to analyse the users’ usage of the Website to improve our services;
• to prevent fraud;
• to ensure the functionality of the Website;
• for other purposes described in this Policy.

2What are cookies?

A cookie is a small piece of data, often containing a unique identifier, that a website sends to your computer, tablet, or mobile phone (the "device"). This data is stored on your device's hard drive through your web browser. If your browser's preferences allow it, each website can send its own cookie to your device.

Cookies by provider:

There are two types of cookies divided in accordance with the category of provider, namely:

• First-party cookies are cookies placed on the website by the host of the domain the user is visiting.
• Third-party cookies are cookies placed on the website by domains other than the one the user is visiting.

You may find the relevant information about the use of cookies by third-party service providers in their respective privacy documents, such as privacy policies, privacy notices, privacy statements, and other documentation related to the processing of personal data.

On our Website, we can use both first-party and third-party cookies.

Cookies by the period of expiry:

The cookies also vary depending on the period of retention, namely:

• Session cookies expire automatically when you close the browser;
• Persistent cookies are stored until they expire, or you delete them.

On our Website, we can use both the session and persistent cookies.

3Your choices

You have the right to choose whether to accept the particular cookies. However, cookies are an essential part of how our Website works. Please be aware that if you decide to block or delete particular cookies, some features of our Website may not function well or may become unavailable.

Most web browsers are, by default, set to accept cookies. However, you can still set your browser to block or delete cookies. To modify the settings of your browser, follow the instructions included in the following links:

• Google Chrome;
• Safari;
• Opera;
• Microsoft Edge;
• Mozilla Firefox.

Most web browsers may collect personal data according to their own practices and policies. We do not process such data and are not responsible for its collection and processing.

Please, bear in mind that this Policy DOES NOT cover the cookies provided by third parties when you follow the links to any website other than ours.

4Types of cookies we use

We may use three main types of cookies, including those placed by the third-party services, on our Website:

• Necessary: enable users to use the Website by providing basic functions such as ensuring security. The Website cannot function properly without these cookies.
• Marketing: these cookies are used to track the visitors’ interest in a particular product, measure the number of unique visits, recognise returning users and deliver a targeted advertisement to users. These cookies are placed by us and selected third parties and enable adverts to be presented to you on third-party websites.
• Functional: enable the Website to remember your choices (such as language preferences and region).

5Legal grounds

We use cookies under Article 6 of the GDPR based on the following grounds:

• consent of the users;
• the legitimate interest of the Company.

We may use the necessary cookies based on our legitimate interest, namely:

• to check if users’ browser supports cookies;
• to detect if the visitor has accepted cookies in the cookie banner;
• for load balancing (to optimise user experience);
• to preserve user session state across page requests;
• for security purposes such as limiting incoming traffic.

Necessary cookies are always active.

Other cookies are used only on the basis of the user’s consent.

The following table sets out the different categories of cookies we use and the purposes for which we use them, providers and retention periods.

6How we use cookies

Necessary cookies (4)

Marketing cookies (24)

Functional cookies (2)

7Amendments to the policy

This Cookies Policy is part of our Privacy Policy. We may update this Policy from time to time. Any changes will be communicated by posting a revised version of the Policy on our Website.

We encourage you to review this Policy periodically. If possible, we always give advance notice of upcoming changes by indicating when the new version of the Policy will take effect. If you continue to use our Website after the new version of the Policy goes into effect, we assume that you agree to the changes.

8How to contact us

Please contact us if you have any questions about our use of cookies, this Policy, or your rights. If you have a question related to this Policy, our processing activities, or your data subject rights under the GDPR and other applicable data protection laws, you can contact us using the following details: